A five-year engagement with Pulse, from the initial drawings through station creation, shaping the media opportunity as the project took form.

THE OPPORTUNITY 

Across a five-year engagement, 2h Media worked with Pulse and the design team from initial drawings through station creation, shaping the media strategy as plans evolved. This included assessing exterior screen space.

2H MEDIA’S ROLE
2h Media developed the site strategy and location approach, with commercial valuations and revenue forecasts. Working alongside Pulse and the designers, reviews tested screen opportunities against the station plans.

WHAT THE WORK DELIVERED
Commercial recommendations grounded in the evolving designs, including interior and exterior screen opportunities to inform station creation, tender and procurement.